Read is not working on this chip Aboring!

[fugee ohu]

Here's what I'm reading from my stretch-lite console on a Raspberry Pi Zero W

Found generic flash chip "unknown SPI chip (RDID)" (0 kB, SPI) on linux_spi.
The test status of this chip may have been update in the latest
development version,  please email a report ...

I'm trying to flash bios on an Acer C710 chromebook